Rob Bailey

Rob Bailey

Head of IT, Omoda
Rob served for six years in the British Army, completing one tour of Afghanistan and working across various intelligence and counterterrorism initiatives. During this time, he earned a computer science degree in Intelligence and Security. After leaving the army, Rob moved into the public sector working as an IT program manager. In this role, he delivered transformation programs across multiple departments to modernise and consolidate disparate system architecture. In 2017, he moved into the automotive industry, transitioning from program management to product management. He was instrumental in transforming the digital landscape of the special vehicles department at Jaguar Land Rover, culminating in the digital global launch of the Range Rover Sport SV. This launch introduced a new go-to-market strategy that has been adopted for current and future vehicle launches. Rob is committed to delivering cutting-edge technological advancements through automation and real-time data insights with security at its heart.