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Katie Briefel
Director of New Business & Marketing,
Founders Makers
She has a decade of experience running award-winning campaigns in London and New York, at
Campaign Agency of the Decade and AdAge International Agency of the Year. She has led global marketing campaigns for brands including Samsung, John Lewis, Aviva, Molson Coors, Meta, Pepsi and Bulldog, with these receiving recognition by the IPA and Cannes Lions awards for effectiveness and creativity.
She currently leads new business at Founders Makers - a creative partner to ambitious start-ups, scale-ups and legacy brands - including Little Moons, Plum, Zapp, Diageo and L’Oreal.
Beyond her brand marketing work, Katie also regularly moderates and MCs at events, including AdWeek, London Tech Week and WebSummit. She has interviewed high-profile leaders including Beyond Meat Founder Ethan Brown, femtech leader Cindy Gallop, and Pension Bee CEO Romina Savova.
Passionate about scaling businesses with impact, Katie also mentors young founders of purpose-driven companies, and volunteers with TERN - The Entrepreneurs Refugee Network.
Campaign Agency of the Decade and AdAge International Agency of the Year. She has led global marketing campaigns for brands including Samsung, John Lewis, Aviva, Molson Coors, Meta, Pepsi and Bulldog, with these receiving recognition by the IPA and Cannes Lions awards for effectiveness and creativity.
She currently leads new business at Founders Makers - a creative partner to ambitious start-ups, scale-ups and legacy brands - including Little Moons, Plum, Zapp, Diageo and L’Oreal.
Beyond her brand marketing work, Katie also regularly moderates and MCs at events, including AdWeek, London Tech Week and WebSummit. She has interviewed high-profile leaders including Beyond Meat Founder Ethan Brown, femtech leader Cindy Gallop, and Pension Bee CEO Romina Savova.
Passionate about scaling businesses with impact, Katie also mentors young founders of purpose-driven companies, and volunteers with TERN - The Entrepreneurs Refugee Network.
Sessions
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11-Jun-2025Founders StageThe Rise of Founder-Led Brands