Hannah Samano
Hannah Samano, Forbes 30 Under 30, is the Founder & CEO of Unfabled, the UK’s leading destination for women’s everyday health and wellness. She is building a pioneering consumer health platform that combines personalised discovery, evidence-led products, and health education to transform how women manage their wellbeing.
Through Unfabled, Hannah translates lived experience into research and product innovation – designing health solutions shaped by women’s realities, not outdated assumptions.
Prior to founding Unfabled, Hannah served as a Technology & Innovation Lead at Unilever and was a founding employee at Kasha, now Africa’s leading health platform. Unfabled has raised $4M from investors including Morgan Stanley and Sequoia Scout, launched a nationwide bestselling supplement line in Boots, and reached over 80 million women worldwide through education-led content.
Hannah is widely recognised as a leading voice in women’s health innovation, with her work featured in Forbes, Business Insider, TechCrunch, Sifted and Vogue.