Speakers

Dan Bennett leads the world’s largest Behavioural Science marketing practice. His team drive counter intuitive innovation for over 80 of the world’s biggest brands including Spotify, Facebook, Unilever and Nestle. Working alongside BeSci legend and Ogilvy UK VC Rory Sutherland since 2012, Dan is an industry authority who solves complex business challenges by applying consumer Behavioural Science to marketing strategies.

Dan’s recent projects range from encouraging Gen Zs to vote, tackling misogyny for the Mayor of London and designing first generation tech in Silicon Valley to reducing obesity in Mexico, changing cleaning habits in Beijing and reshaping the retail environment in South Africa. Dan has also led pioneering transformation initiatives partnering with Public Health England, Gatwick Airport, ITV, The Times, British Airways, Mr Muscle, Diageo, Adobe, the EU Parliament, Comic Relief and many more.

Dan’s work has received numerous awards including golds at Cannes Lion Festival of Creativity, Circle Awards and The Effies. He is a columnist for Marketing Week, a keynote speaker at industry conferences, SXSW, Harvard Business School and National Security summits and jointly curates and hosts the world's leading festival of Behavioural Science & Creativity, Nudgestock, now in its thirteenth year.

Ogilvy Consulting is a marketing transformation powerhouse, recognised as a 2025 Leading Management Consultancy by the Financial Times for the eighth consecutive year.