Founder of The New P&L® Brand Purpose Institute and host of the internationally respected global business podcast series, ‘The New P&L® – Principles & Leadership in Business’, Paul is focused on helping leaders to solve one of the today’s big business challenges: how to rediscover and re-engage Purpose in their business, then use it to underpin and drive its commercial, strategic and operational arteries - the critical cornerstones of any successful business.
A respected thought leader and advocate for a ‘New P&L’ for Business – one based on Principles & Leadership not just Profit & Loss, Paul is on a global mission to rid businesses of their ‘vinyl values’ – empty slogans, propositions and statements that are as thin as the office walls they so often reside on, and replace them with an intentional commitment to authentic and principled leadership and purpose-led business; to inspire leaders, engage employees and ignite innovation and growth.
Paul is a naturally creative storyteller and a highly engaging, thoughtful and inspiring speaker, panel moderator and roundtable facilitator. His keynotes are filled with insightful and thought-provoking observations and offer practical examples of how to apply the true power of purpose, creativity, principles and leadership in business.
Three core areas of expertise: • A ‘New P&L’ for business – Principles & Leadership• Building a Brand with Purpose, On Purpose• Commercial Creativity