Alex Mahon is CEO of Channel 4, which is publicly-owned and commercially-funded with a statutory remit to deliver high-quality, innovative, alternative content that challenges the status quo. At the end of 2020, Alex launched the Future4 strategy setting out to transform Channel 4 into a digital-first public service broadcaster.
Alex has a deep background in the creative and technology industries. Prior to Channel 4, she was CEO of Foundry, the leading 3D effects software firm and before that she was CEO of Shine Group, which during her tenure grew into an organisation with 27 creative labels in 12 countries. She also worked at Talkback Thames, Fremantle Media Group and RTL Group.
She started off as a PhD Physicist with a stint at CERN before moving into internet consultancy with Mitchell Madison Group. Alex is currently a member of the UK Creative Industries Council, an ambassador for London Tech Week, a member of the Innovate UK Advisory Board and is on the advisory committee of Punchdrunk, the ground-breaking experimental theatre company.
She was the recipient of Variety’s 2020 International Achievement in Television Award and has been honoured with an International Royal Industrial Fellowship. Alex speaks and writes extensively on representation, inclusion and diversity and is a passionate and committed advocate for inclusive workplaces.