AI in Sport: Elevating the Fan Experience Through Data, Insight, and Innovation
Tuesday 9 June 2026
AI Arena
Applied AI
- AI is transforming the fan experience by turning complex data into real-time insights that enhance storytelling, deepen understanding, and create more immersive, connected viewing.
- Capgemini will showcase how partnerships with the Ryder Cup and England Rugby leverage platforms like TryZone IQ and Outcome IQ to unlock in-game insights at speed and scale.
- The session will explore how AI is shaping the future of sport, enhancing commentary, enriching digital experiences, and enabling more inclusive, globally connected fan engagement.
