Laura Citron is CEO of London & Partners, the international promotional agency for London. She leads the organisation to grow London’s global reputation and to attract business, tourists, students, events and talent to London.
Laura has spent her career at the intersection of business, policy and communications. Prior to London & Partners, she was Managing Director of the Government & Public Sector Practice at WPP, the world’s largest marketing and communication services business. She taught communications for behaviour change at the Blavatnik School of Government, University of Oxford and the Lee Kuan Yew School of Public Policy, National University of Singapore.
Before joining WPP, Laura spent several years as a UK public servant in London and Brussels. She has also lived and worked in Russia and Germany. A proud Londoner, Laura has a postgraduate degree in Economics from University College London.