2025 AGENDA

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Beyond the Bank – How APIs Are Powering the 'Embedded Everything' Economy

Tuesday 10 June 2025
Innovation Stage
Fintech
  • From payments and lending to savings and insurance, APIs are unlocking a new era of embedded financial services across industries. How can businesses leverage embedded finance to meet customers where they are, create seamless experiences, and unlock new revenue streams?
  • How is the shift from embedded finance to embedded everything reshaping digital experiences and customer expectations?
  • What are the biggest technical and regulatory hurdles businesses face when embedding financial products at scale?
  • How can APIs support innovation, speed up integration, and enable seamless financial services across non-financial sectors?
  • What does success look like for companies delivering embedded services, and how can they build trust with their users?
Moderator
Elizabeth Lumley, Journalist
Speakers
Imogen Mulliner, VP - Sapphire Ventures
Jas Shah, Fintech Product Leader - bitsul
Joshua Fabian-Miller, MD Credit - Currys
Registration