2024 LIVE Agenda


Panel: Strategy, Storytelling & Narrative: The Secret Superpower of Startups

Tuesday 11 June 2024
Founders Stage
Strategy and storytelling are powerful tools for startups, with a well-crafted strategy providing a roadmap for achieving goals, and effective storytelling creating emotional connections with customers and investors. When combined, strategy and storytelling can help startups not only differentiate themselves in a crowded market but also attract the necessary resources and support to drive growth and success.
Katie Briefel, New Business and Marketing Director - Founders Makers
Giles Dean, Global Account Director - BBC Storyworks
Kate Garvey, Co-Founder - Project Everyone
Louise Troen, Chief Marketing Officer - Reveri Health