Strava’s newly appointed CEO, Mike Martin, will join a fireside with Sasha Qadri to explore how technology is driving the development of greener cities worldwide. In particular, the discussion will focus on Strava’s Metro tool, and how the data-driven platform is helping to inform safer infrastructure decisions to support active travel in cities around the world. 

Key themes covered in the discussion will include the role of data in urban planning, Strava's contributions to smart city initiatives and the transformative impact of tech on creating environmentally friendly urban environments.